In this week’s SED colloquium, Ulf Hahnel, Head of the Department of Psychology’s Division “Psychology of Sustainability and Behavior Change”, will give a presentation entitled “A multidimensional perspective on sustainability and behavior change” in which he will give an overview of recent research aiming to advance knowledge about the cognitive mechanisms underlying judgment and decision making in the energy and climate domain.

A multidimensional perspective on sustainability and behavior change

This research covers, among others, investment decisions in renewable energy technology and trading decision strategies in innovative peer-to-peer energy markets. Moreover, the talk will cover recent interdisciplinary research illustrating how experimental data from psychological research on decision making preferences can be integrated into energy modelling to analyze the impact of human decision making on the system level. Finally, Ulf will give an outlook of the new group “Psychology of Sustainability and Behavior Change” and its vision to provide evidence-based means to contribute to the transition towards net-zero emissions around the world.