Today, I’m joining the Digital Nudges event organised by DayOne to help integrate perspectives from science and industry and harness the promise of the behavioural sciences to improve healthcare. Here’s the pitch:

“Let’s stop randomly throwing technology at any healthcare related problem! Instead, let’s pause and understand Human Behaviour and how it can be influenced before we apply technology. Behavioural Economics can help us to design solutions that will successfully nudge patients towards healthier behaviours. Join us to understand the What, Why and How of Behavioural Economics in Healthcare Innovation and Digital Health”

Date and Time: April 11, 18:30 to 22:00
Place: Halle 7, Gundeldingerfeld, Dornacherstrasse 192, 4053 Basel